Average annual transactions per agent: 11.7, No. 1 in non-assisted brand awareness
Global real estate franchise REMAX has proven its industry leadership in both agent productivity and brand awareness in a recently released industry comparison report.
REMAX agents in the United States were estimated to have closed an average of 11.7 transactions per agent in 2024, which is nearly double the average for the major brands surveyed, showing that REMAX is ahead in terms of actual market activity and efficiency, not just the size of its registered workforce.
It also showed strength in terms of brand awareness. In an unaided brand awareness survey targeting American consumers, REMAX ranked first with 36.4%. Unaided awareness is an indicator that reflects how naturally imprinted a brand is in the minds of consumers, by asking survey respondents to freely mention the brand they remember without being given a specific brand.
These figures support the fact that REMAX is more than just a brand name; it is a trusted and active company in the actual market.
A REMAX official said of the results: “These figures are proof in numbers that REMAX is not just a large brand, but an organization that is trusted and performs in the field. The expertise and dedication of each and every agent is the competitiveness of the REMAX brand itself.” He added, “REMAX will continue to localize its strategies, education, and brand investments to create an environment where it can be chosen by both customers and agents anywhere in the world.”
In this way, REMAX continues to expand its position in the global real estate market based on three axes: agent productivity, brand trust, and global network.