[Real Estate Information Newspaper] Reporter Kim Soo-yeon = Global real estate franchise RE/MAX Korea has strengthened its leading position in the digital real estate market by signing a memorandum of understanding (MOU) with Underfin Co., Ltd., which operates the global location-based SNS platform KEES. 

This agreement is intended to provide a new level of real estate service by combining RE/MAX Korea’s extensive real estate network with Underfin’s digital technology. In particular, RE/MAX Korea is ready to further enhance its digital competitiveness through this collaboration and provide customers with an innovative real estate experience.

Underfin Co., Ltd. will provide RE/MAX Korea agents with customized training on how to utilize the KEES platform and optimize Kubic advertising, which will enable RE/MAX Korea agents to more effectively promote their properties using cutting-edge location-based advertising technology. In addition, RE/MAX Korea agents will be able to purchase KEES’s Kubic at a special discount, which is expected to enhance both revenue generation and advertising efficiency.

RE/MAX Korea and Underfin Co., Ltd. plan to further expand brand awareness and market share through joint campaigns and promotional activities to maximize the synergy between the two companies. Through this, RE/MAX Korea is creating a new business model that provides premium services and is a win-win for both agents and customers.

“Through this collaboration, RE/MAX Korea will innovate digital marketing and transaction methods and provide even greater value to customers,” said Shin Hee-sung, CEO of RE/MAX Korea.

Through this agreement, KEES plans to expand platform users by leveraging RE/MAX Korea’s strong network and further increase brand reliability by widely publicizing Cubic’s utilization cases.

This agreement is attracting attention as a strategic move by RE/MAX Korea to strengthen digital transformation and competitiveness in the real estate market, and is expected to greatly contribute to RE/MAX Korea establishing itself as a leader in digital innovation in the global real estate market.

Original article: RE/MAX Korea, Leading Innovation in Digital Real Estate Market by Signing MOU with Underfin Co., Ltd. - Real Estate Information Newspaper