{"id":17918,"date":"2026-06-01T05:05:00","date_gmt":"2026-05-31T20:05:00","guid":{"rendered":"https:\/\/remaxkorea.co.kr\/?p=17918"},"modified":"2026-05-28T13:14:27","modified_gmt":"2026-05-28T04:14:27","slug":"remaxtrend-2606-1","status":"publish","type":"post","link":"https:\/\/remaxkorea.co.kr\/en\/remaxtrend-2606-1\/","title":{"rendered":"The Great Transformation of Commercial Real Estate\u2026 Shopping Malls Lost to Platforms, Offices Transformed by AI"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"17918\" class=\"elementor elementor-17918\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-649175e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"649175e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-99d77a6\" data-id=\"99d77a6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5585476 elementor-widget elementor-widget-text-editor\" data-id=\"5585476\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.19.0 - 28-02-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-17921\" src=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/06\/shutterstock_2561233519.jpg\" alt=\"\" width=\"1000\" height=\"669\" srcset=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/06\/shutterstock_2561233519.jpg 1000w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/06\/shutterstock_2561233519-300x201.jpg 300w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/06\/shutterstock_2561233519-768x514.jpg 768w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/06\/shutterstock_2561233519-18x12.jpg 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p><p><img decoding=\"async\" class=\"wp-image-17923 alignleft\" src=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\ud22c\uc790\uc218\uc775\ub960.png\" alt=\"\" width=\"318\" height=\"414\" srcset=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\ud22c\uc790\uc218\uc775\ub960.png 346w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\ud22c\uc790\uc218\uc775\ub960-231x300.png 231w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\ud22c\uc790\uc218\uc775\ub960-9x12.png 9w\" sizes=\"(max-width: 318px) 100vw, 318px\" \/>In the first quarter of 2026, the South Korean commercial real estate market received a report card showing a clearer &#039;K-shape&#039; than ever before. While the office market continued its winning streak with consecutive days of &#039;sunny&#039; conditions, the retail market faced a particularly severe &#039;cold wave&#039;.<\/p><p>While the office rental price index in Seoul&#039;s central business district trended upward, rising 0.341 TP3T from the previous quarter, the commercial property market bowed its head, declining 0.051 TP3T. In particular, small-scale commercial properties, a key indicator of neighborhood commercial districts, took a direct hit, plummeting by as much as 0.161 TP3T. What lies behind the office investment return recording 1.81 TP3T, achieving more than double the performance of commercial properties?<\/p><p>This peculiar temperature difference is clearly reflected in economic indicators as well. Thanks to strong exports and improved corporate performance, the Business Survey Index (BSI) rose to 94.9, approaching the normal level (100).<\/p><p><img decoding=\"async\" class=\"wp-image-17924 alignright\" src=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\uadf8\ub9bc2.png\" alt=\"\" width=\"415\" height=\"201\" srcset=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\uadf8\ub9bc2.png 713w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\uadf8\ub9bc2-300x145.png 300w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\uadf8\ub9bc2-18x9.png 18w\" sizes=\"(max-width: 415px) 100vw, 415px\" \/>On the other hand, the living conditions index, which reflects the sentiment of the self-employed, received a dismal report card of 82. The so-called &quot;decoupling&quot; of economic sentiment\u2014where corporations smile while the self-employed weep\u2014is becoming more deeply entrenched, accelerating the polarization of the commercial real estate market.<\/p><h2><span style=\"font-size: 18px;\">Commercial Districts &#039;Stagnant&#039; Despite Increased Consumption: Transforming into a &#039;Gateway&#039; Platform for Money<\/span><\/h2><p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-17925 aligncenter\" src=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/1\uc778\ub2f9-\ubbfc\uac04-\uc18c\ube44\uc9c0\ucd9c.png\" alt=\"\" width=\"636\" height=\"177\" srcset=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/1\uc778\ub2f9-\ubbfc\uac04-\uc18c\ube44\uc9c0\ucd9c.png 636w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/1\uc778\ub2f9-\ubbfc\uac04-\uc18c\ube44\uc9c0\ucd9c-300x83.png 300w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/1\uc778\ub2f9-\ubbfc\uac04-\uc18c\ube44\uc9c0\ucd9c-18x5.png 18w\" sizes=\"(max-width: 636px) 100vw, 636px\" \/><\/p><p>The saying that &quot;business is bad because people aren&#039;t spending money&quot; is now only half true. This is because actual consumption indicators are breaking all-time highs. Per capita private consumption expenditure continues to rise, and quarterly credit card spending has already entered the era of 300 trillion won. The problem lies in the &quot;gateways&quot; through which this massive amount of capital flows.<\/p><p>Data from the National Statistical Information Service (KOSIS) for March 2026 provides a clue to the answer. Online shopping transaction volume recorded 25.577 trillion won, a sharp increase of 13.31 trillion won compared to the same month of the previous year. A significant portion of consumption is being siphoned away from local commercial districts and toward &quot;giant platforms&quot; such as Coupang, delivery platforms, and large shopping complexes. In the past, increased consumption naturally led to bustling local restaurants and clothing stores, but now all payments are completed with a single finger on a smartphone. The era when profits were guaranteed simply by hanging a sign in a prime location has now vanished into the statistics.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17926 aligncenter\" src=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/shutterstock_1945136701-e1779870384290.jpg\" alt=\"\" width=\"1075\" height=\"389\" srcset=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/shutterstock_1945136701-e1779870384290.jpg 818w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/shutterstock_1945136701-e1779870384290-300x108.jpg 300w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/shutterstock_1945136701-e1779870384290-768x277.jpg 768w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/shutterstock_1945136701-e1779870384290-18x6.jpg 18w\" sizes=\"(max-width: 1075px) 100vw, 1075px\" \/><\/p><h2>The Charm Applied to a &#039;Promising Spot&#039;: The Power of Offline to Beat Online<\/h2><p>Commercial districts that shine like gems amidst the fierce onslaught of online competition were by no means created by chance. They are &quot;traditional strategic locations&quot; where people of all generations gather due to convenient transportation, where a solid base of fixed demand is secured by the concentration of offices, and where foreign tourists naturally flow in.<\/p><p>Seongsu (Ttukseom), Gwanghwamun, Gangnam-daero, and Hongdae, which ranked at the top in investment returns in the second quarter of 2026, were already &quot;meeting plazas&quot; where people ate and had fun. As companies scrambled to set up showrooms, brand experience spaces, and pop-up stores in these &quot;passages where people are bound to gather,&quot; adding physical appeal, the value of the commercial districts exploded.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-17927\" src=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\uc0c1\uc5c5\uc6a9-\ubd80\ub3d9\uc0b0-\ud22c\uc790\uc218\uc775\ub960.png\" alt=\"\" width=\"814\" height=\"405\" srcset=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\uc0c1\uc5c5\uc6a9-\ubd80\ub3d9\uc0b0-\ud22c\uc790\uc218\uc775\ub960.png 594w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\uc0c1\uc5c5\uc6a9-\ubd80\ub3d9\uc0b0-\ud22c\uc790\uc218\uc775\ub960-300x149.png 300w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/05\/\uc0c1\uc5c5\uc6a9-\ubd80\ub3d9\uc0b0-\ud22c\uc790\uc218\uc775\ub960-18x9.png 18w\" sizes=\"(max-width: 814px) 100vw, 814px\" \/><\/p><p><span style=\"font-size: 18px;\">Especially holy water<\/span><span lang=\"EN-US\" style=\"font-size: 18px;\">(<\/span><span style=\"font-size: 18px;\">Ttukseom<\/span><span lang=\"EN-US\" style=\"font-size: 18px;\">)<\/span><span style=\"font-size: 18px;\">is the yield of medium to large commercial properties<\/span><span lang=\"EN-US\" style=\"font-size: 18px;\"> 3.78%<\/span><span style=\"font-size: 18px;\">Achieved an overwhelming result.<\/span><span lang=\"EN-US\" style=\"font-size: 18px;\">. <\/span><span style=\"font-size: 18px;\">Sophisticated branding is applied to the rough space of the past.<\/span><span lang=\"EN-US\" style=\"font-size: 18px;\"> MZ<\/span><span style=\"font-size: 18px;\">Attracting not only generations but also tourists<\/span><span lang=\"EN-US\" style=\"font-size: 18px;\"> &#8216;<\/span><span style=\"font-size: 18px;\">Irreplaceable place<\/span><span lang=\"EN-US\" style=\"font-size: 18px;\">&#8216;<\/span><span style=\"font-size: 18px;\">became<\/span><span lang=\"EN-US\" style=\"font-size: 18px;\">. <\/span><span style=\"font-size: 18px;\">However, underlying that underlying strength are convenient transportation accessible from anywhere in Seoul and abundant nearby office demand.<\/span><span lang=\"EN-US\" style=\"font-size: 18px;\">.<\/span><span style=\"font-size: 18px;\">\u00a0<\/span><\/p><p>Ultimately, the core is<span lang=\"EN-US\"> &#8216;<\/span>War with online platforms<span lang=\"EN-US\">&#8216;<\/span>It is a substantial competitive edge that can win.<span lang=\"EN-US\">. <\/span>Enough to overcome the overwhelming convenience of solving everything with just a flick of a finger<span lang=\"EN-US\">, <\/span>You must answer whether it is worth going all the way there.<span lang=\"EN-US\">. <\/span>The question is whether it is enjoyable and attractive enough to occupy people&#039;s time in a location with solid fixed demand and symbolic significance.<span lang=\"EN-US\">. <\/span>Only commercial districts that are already popular gathering places, enhanced with an overwhelming experience that online cannot provide<span lang=\"EN-US\">, <\/span>It is as if I am spending a hot summer all alone amidst the cold wave centered on this platform.<span lang=\"EN-US\">.<\/span><\/p><p><b><span lang=\"EN-US\">\u00a0<\/span><\/b><b style=\"font-size: 18px;\"><span lang=\"EN-US\">AI <\/span>times<span lang=\"EN-US\">, <\/span>Polarization in the office market is intensifying further.<\/b><\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16082\" src=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/01\/shutterstock_2652728743-1.jpg\" alt=\"\" width=\"1000\" height=\"562\" srcset=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/01\/shutterstock_2652728743-1.jpg 1000w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/01\/shutterstock_2652728743-1-300x169.jpg 300w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/01\/shutterstock_2652728743-1-768x432.jpg 768w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/01\/shutterstock_2652728743-1-18x10.jpg 18w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/01\/shutterstock_2652728743-1-800x450.jpg 800w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p><p>Until now, the office market was the only commercial real estate <span lang=\"EN-US\">&#039;<\/span>safe assets<span lang=\"EN-US\">&#039;<\/span>has reigned as<span lang=\"EN-US\">. <\/span>As strong earnings from major companies coincided with limited supply of prime office,<span lang=\"EN-US\">, <\/span>This is thanks to the exceptional boom enjoyed, where vacancies are hard to find even amidst rising rents.<span lang=\"EN-US\">. <\/span>However, the office market is now also facing a massive paradigm shift, no less significant than the online shopping invasion that hit the self-employment sector.<span lang=\"EN-US\">.<\/span><\/p><p>The biggest threat is<span lang=\"EN-US\"> AI <\/span>It is a change in the workforce structure due to development.<span lang=\"EN-US\">AI<\/span>As it began to replace office work<span lang=\"EN-US\">, <\/span>The prevailing view is that the absolute size of physical space required by companies will decrease.<span lang=\"EN-US\">. <\/span>This is not a vague future.<span lang=\"EN-US\">. <\/span>Workforce reduction and organizational efficiency are already becoming a reality in some industries, and<span lang=\"EN-US\">, <\/span>A decrease in the workforce is highly likely to lead to a sharp decline in office demand.<span lang=\"EN-US\">.<\/span><\/p><p>To make matters worse, the office prices that had been propping up <span lang=\"EN-US\">&#039;<\/span>scarcity<span lang=\"EN-US\">&#039;<\/span>Even is shaking.<span lang=\"EN-US\">. <\/span>This is because downtown business districts, where supply has been limited, are signaling an acceleration of large-scale supply due to deregulation and other factors.<span lang=\"EN-US\">. <\/span>A paradoxical situation where demand decreases while supply increases<span lang=\"EN-US\">, <\/span>In other words, a crisis comparable to the slump in the commercial real estate market has effectively reached the threshold of the office market.<span lang=\"EN-US\">.<b><\/b><\/span><\/p><h2><b>Manage your appeal<\/b><\/h2><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14844\" src=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2025\/10\/shutterstock_2653206963-1.jpg\" alt=\"\" width=\"1000\" height=\"600\" srcset=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2025\/10\/shutterstock_2653206963-1.jpg 500w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2025\/10\/shutterstock_2653206963-1-300x180.jpg 300w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2025\/10\/shutterstock_2653206963-1-18x12.jpg 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p><p>Ultimately, whether it is commercial properties or offices, there are no eternal winners in the real estate market.<span lang=\"EN-US\">, <\/span>There are no eternal losers.<span lang=\"EN-US\">. <\/span>Just as self-employed business owners stand at a crossroads of survival, pushed aside by platform power<span lang=\"EN-US\">, <\/span>The office market as well<span lang=\"EN-US\"> AI<\/span>We are facing a huge wave of technological advancement and supply expansion.<span lang=\"EN-US\">.<\/span><\/p><p>The important thing is to respond sensitively to changing paradigms without getting bogged down in the illusion of numbers.<span lang=\"EN-US\">. <\/span>In the future, as corporate workforces decrease, the physical area of offices itself may shrink.<span lang=\"EN-US\">. <\/span>However, the instinct of companies to secure top talent is rather <span lang=\"EN-US\">&#039;<\/span>An attractive space that makes you want to leave the house and go to work.<span lang=\"EN-US\">&#039;<\/span>You will come to crave it even more.<span lang=\"EN-US\">.<\/span><\/p><p>Ultimately, all answers boil down to the essence.<span lang=\"EN-US\">. <\/span>Shopping centers are a physical experience that online cannot replace.<span lang=\"EN-US\">, <\/span>Offices must prove their reason for existence by serving as prime locations where talented individuals willingly gather, even if the workforce shrinks.<span lang=\"EN-US\">. <\/span>Reading the paradigm shift hidden behind the numbers<span lang=\"EN-US\">, &#8216;<\/span>Value that attracts people on their own<span lang=\"EN-US\">&#8216;<\/span>Only the place that manages this will be the ultimate winner in this era of great transformation.<span lang=\"EN-US\">.<\/span><span style=\"font-size: 18px;\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6b0cb3f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6b0cb3f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-298f8ab\" data-id=\"298f8ab\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ddd561 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"8ddd561\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-17122\" src=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/03\/\uc774\ubbf8\uc601-\uc0ac\uc9c4-1-e1774333053690.png\" alt=\"\" width=\"939\" height=\"1152\" srcset=\"https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/03\/\uc774\ubbf8\uc601-\uc0ac\uc9c4-1-e1774333053690.png 939w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/03\/\uc774\ubbf8\uc601-\uc0ac\uc9c4-1-e1774333053690-245x300.png 245w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/03\/\uc774\ubbf8\uc601-\uc0ac\uc9c4-1-e1774333053690-835x1024.png 835w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/03\/\uc774\ubbf8\uc601-\uc0ac\uc9c4-1-e1774333053690-768x942.png 768w, https:\/\/remaxkorea.co.kr\/wp-content\/uploads\/2026\/03\/\uc774\ubbf8\uc601-\uc0ac\uc9c4-1-e1774333053690-10x12.png 10w\" sizes=\"(max-width: 939px) 100vw, 939px\" \/><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-dbc978f\" data-id=\"dbc978f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-deedea5 elementor-widget elementor-widget-text-editor\" data-id=\"deedea5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><strong>Lee Mi-young, Analyst &amp; Marketer at RE\/MAX Korea<\/strong><\/h2><p>I am a real estate expert with a Master&#039;s degree from a real estate graduate school, having worked as an advertising and PR account executive, as well as an analyst, data planner, and market researcher at a real estate portal site. 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