In the real estate market, the importance of systematic marketing systems that go beyond simple property brokerage is growing. Global real estate company RE/MAX Korea is attracting attention from the industry by establishing its own content production system to support sales for its franchisees.

Expanding voluntary customer influx through self-curated content

RE/MAX Korea has internalized the entire process, from curating real estate-related articles to publishing them on its website. The regularly published newsletter provides customers with high-quality information, creating a virtuous cycle that leads to natural website visits and property inquiries.

18,000 Customer Engages in One Month… Effects of Website Usability Revamp

We significantly improved the website environment to encourage active customer participation beyond simply providing information. As a result of intuitively revamping the seminar application and property inquiry processes, over 18,000 instances of actual customer engagement, including clicks, inquiries, and applications, occurred on the website during the month of August, which is typically an off-season.

Linking 180,000 global networks and field-specific experts

Behind this data-driven marketing lies a robust network of experts. RE/Max is staffed with professionals in various fields, including market analysis, law, tax, and construction, enabling comprehensive real estate consulting. Furthermore, through a merger with a real brokerage group, the company has established an infrastructure with approximately 180,000 agents operating worldwide.

As the scale and complexity of real estate transactions continue to grow, the demand for comprehensive real estate services equipped with verified information and extensive expert networks is expected to steadily increase in the future.

- Apply for the 9/18 Remax Startup Free Seminar

https://remaxkorea.co.kr/seminar

Real estate transaction request (via comments or the link below)

https://remaxkorea.co.kr/request